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Better operations management ''boosts gross margins for Dixons Retail''

24 June 2011
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Better operations management ''boosts gross margins for Dixons Retail''Good operations management has helped Dixons Retail to enhance its profit margins, the company has announced.

Introducing a leaner operating model, the company claimed, has helped to reduce costs in the UK and Ireland, generating savings of £50 million over the past year, with a further £50 million anticipated in the coming three years.

Publishing its full-year financial results for the 12 months to April 2011, the group, which owns the PC World and Currys brands, has stated its gross profit margins were greater because of effective manufacturing management strategies.

"We are consistently outperforming our markets and gaining share because our Renewal and Transformation Plan continues to deliver a better and more compelling experience for customers," said John Browett, Dixons Retail chief executive.

The electrical retailer reported underlying profit before tax of £85.3 million for the year, despite "challenging market conditions".

Dixons Retail has 1,200 stores, in addition to online operations, covering 28 countries, including brands such as Currys, Electro World, PC World, KnowHow and PIXMania.com.ADNFCR-3058-ID-800598688-ADNFCR
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