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Demand Planning and Management Course

Date of Event Tuesday 28 October 2008
Duration 2 days
Venue Corby, Northants
Details Managing demand can be difficult, yet campaigns are more likely to succeed if you understand the current and future demands of your customers.

People in sales and marketing often find it difficult to predict future customer demand. However, these people play a part in triggering the demand in the first place, so it must be possible to manage demand, expectations and future sales. This course is designed to explain the functions of demand planning and management, which will lead to improved customer service and business performance.

Topics covered in this course include:

• Better demand planning & management
• Order servicing, demand management
• Account management, managing the client relationship
• Performance Measurement
• Adjusting the plans


Suitable for:

This course is designed for Sales & Marketing Managers, Account Managers and Demand Managers. It is also suitable for people who participate in the demand planning process.

Cost: Members: £470 Non-members: £570



The Institute of Operations Management, CILT(UK), Earlstrees Court, Earlstrees Road, Corby, Northants NN17 4AX.
Tel: 01536 740105. Fax: 01536 740101. Email: info@iomnet.org.uk
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