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New product introductions and supply chain management

Date of Event Wednesday 25 April 2012
Duration 0945 - 16.30 (Registration 09.30)
Venue Oxford
Details

Irrespective of the market sector you operate in, ensuring each product launch is successful can have a significant impact on the bottom line, either by getting to market early or by limiting life-time portfolio costs. While product development engineering is a mature discipline, it is becoming clear that supply chain planning and execution are also key elements in new product introduction.

Course content:

This seminar combines theory and case studies from diverse industries to explore practical improvements to people, processes and systems in the supply chain that will reduce costs and increase profitability. The focus of the seminar is on benefit realisation, whether at the strategic level where a deep knowledge of your supply chain can leverage improvements in enterprise-wide product lifecycle management, or the operational level where we discuss waste reduction in launch processes, supersession and closing the loop at end of life. There will be time for discussion, and learning is consolidated with interactive simulation games.

Learning outcomes:

  • Understand the role of supply chain management in product launches 
  • Find out how to advocate change within an organisation 
  • Learn practical approaches to improving the effectiveness of business processes 
  • Discuss the challenges of different industry sectors

Benefits:

This program is designed to be a powerful level and catalyst to help dramatically, but reliably and effectively, cut new product introduction cycle times.

Never has the issue of new product introduction been more important. The traditional long cycle times of new product introduction - from research to customer satisfaction – are a major impediment to maintaining, or regaining a competitive advantage. Building a systematic implementation process - the “how to” of new product introduction - has myriad benefits.

Who is this course for?

This workshop will benefit managers from organisations at all points in the supply chain who have to cope with the disruptive effects of new product introductions – from manufacturers, to distributors, to retailers. It will be of particular interest to those with product and portfolio responsibility, senior planners and senior operational managers.

Fees: Members - £75; Non-members - £150
(Non-member rate includes one year's Associate Membership of IOM)

To book, please complete the booking form here or contact Membership Services 01536 740104 quoting event code: IOM103.

Workshop in partnership with Unipart Expert Practices

Due to the nature of this workshop, organisations that Unipart deem to be of a competitive nature will be unable to attend.

The Institute of Operations Management, CILT(UK), Earlstrees Court, Earlstrees Road, Corby, Northants NN17 4AX.
Tel: 01536 740105. Fax: 01536 740101. Email: info@iomnet.org.uk
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